Strand Palace Unveils New Spaces Following £55 Million Refurbishment
News
Part of Iconic Hotels & Resorts, the landmark central London hotel launches new MICE proposition, following its significant renovations.
4 November 2025 - Launching on 10 November 2025, London’s Strand Palace will unveil a £2 million Meetings & Events renovation, strengthening the landmark property’s position as a leader amongst London’s hotel offering, from both a business and leisure perspective.
The brand-new offering is the next phase of the hotel’s £55 million refurbishment, the first phase seeing the complete renovation of the hotel’s public spaces, guest rooms and historic façade in 2020. Bringing over 115 years of hospitality expertise, the iconic property, which is set in the heart of Covent Garden, is now bolstering its corporate offering with an impressive 12 new meeting and event spaces, bringing the total on-site event spaces to 16.
The initial redesign blended the hotel’s historic Art Deco heritage with modern, contemporary features, reestablishing the property as a landmark London hotel. The brand new MICE spaces will match the wider renovations, combining timeless Strand Palace heritage with contemporary elegance. The spaces will incorporate state-of-the-art technology, paired with a dedicated on-site support team, and a bespoke catering offering.
“Our goal was to honour Strand Palace’s heritage while redefining it for today’s guest,” said Matthew Beard, Managing Director of Strand Palace. “The launch of our 12 new spaces is set to offer our corporate and leisure guests the best possible experience for their events right here in the heart of London. Following the hotel’s multi-million-pound refurbishment of all 788 bedrooms, Haxells Restaurant & Bar, The Palace Tea Parlour and 1909 private dining room, we’re excited to announce the launch of this new chapter of Strand Palace.”
The completion of the hotel’s MICE refurbishment brings the transformed property into a new era within the Iconic Hotels & Resorts portfolio, as it looks forward to welcoming leisure and business travellers to its new venues.
For more information, visit: www.strandpalacehotel.co.uk
About Strand Palace Hotel
In the heart of London’s West End, Strand Palace is a one-of-a-kind lifestyle destination for business and leisure. Surrounded by theatres, world-class dining and vibrant nightlife, the hotel enjoys unrivalled transport links from nearby tube and train stations. Located at 372 Strand, just steps from Covent Garden, Strand Palace has welcomed guests since 1909, witnessing three monarchs and two world wars. Following a multi-million-pound refurbishment of all 788 guestrooms and its historic façade, the hotel now enters a new era with its transformed Meetings & Events spaces.
About Iconic Hotels & Resorts
Iconic Hotels & Resorts is a collection of owned and managed hotels united by a commitment to craft, character, and consistently elevated hospitality. Each property celebrates distinctive architecture, cultural heritage, and a strong sense of place, delivering outstanding experiences across the luxury and lifestyle sectors.
Along with a robust pipeline of upcoming conversions and new acquisitions, the initial Iconic portfolio comprises 14 properties, 10 in the UK and four across the US and Europe, including Cliveden House, Chewton Glen, The Lygon Arms, The Mole Resort, The Lensbury, 11 Cadogan Gardens, The Chelsea Townhouse, The Mayfair Townhouse, Strand Palace, Nobu Hotel London Portman Square, Marriott Brussels Grand Place, Hotel Excelsior Venice Lido, Palm House in Palm Beach, and Gran Marbella Resort & Beach Club.
www.iconichotelsresorts.com